Learning from Mr. "PR is a life experience" - November 21, 2019

Global Communicators Recognized in Japan

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GLOBAL COMMUNICATORS RECOGNIZED IN JAPAN!

View the Japan Broadcasting Corporation (NHK)
Documentary on the PR War in Former Yugoslavia.



Based on the work of Ruder Finn senior executives, who later founded Global Communicators, the documentary, “Ethnic Cleansing,” describes the international public awareness campaign that helped win the PR war in Croatia, Bosnia and Herzegovina, and Kosova between 1991 and 1998. It won the PRSA Silver Anvil for Excellence in Crisis Communications, and other PR accolades. Two books on the documentary, published by NHK in 2002 and 2007, have become “must-reading” for Japanese university students of PR and communications. Acclaimed NHK Senior Producer Toru Takagi directed the two-year project that was broadcast in 2002.

View Video

Global Communicators' Asia-Pacific presence was expanded recently through a strategic affiliation agreement with Makaira K.K., a Tokyo-based public affairs consultancy focused on technology, culture, and social innovation. Ko Fujii, Representative Director and CEO of Makaira, and Global Communicators have collaborated jointly on several Japanese-U.S. projects over the last year. Considered a "Japanese 3.0 Renaissance Man," Mr. Fujii has been described as "a connector of intelligence, technology, and people." He is former head of Public Policy and Government Relations for Google Japan. Before Google he worked at FleishmanHillard Japan.

Joint projects since our alliance have included a media relations project with the Ministry of Foreign Affairs through which we identified and recruited U.S. media on various beats to visit Japan and see for themselves. We also headed a U.S. research assignment with respect to foreign broadcasters that communicate with American audiences.

In October 2016, our President and CEO Jim Harff participated as a panelist in the inaugural Hiroshima Conference on Marketing Peace that attracted speakers and an audience from around the globe. While in Japan, Jim spoke to four groups of Japanese decision makers, including the Public Relations Society of Japan.

Japan, the third largest economic powerhouse in the world and a friend and ally of the United States for more than seven decades, is an exciting and emerging market for public relations, public diplomacy, crisis communications and other skills that our professional staff find intriguing!